Blacknut Unveils a Mobile 'Companion' app, a virtual gamepad controller encouraging a seamless video games discovery experience for users & reinforcing leadership in Cloud Gaming Innovation
Blacknut, the leading cloud gaming service dedicated to bringing gaming to every screen, launches its new Companion App, including as a first feature a mobile virtual gamepad designed to seamlessly transform smartphones into controllers for gaming on Smart TVs. Having debuted in beta on LG Smart TVs, the Companion App, now Live across all Blacknut TV applications, represents another leap forward in Blacknut’s commitment to redefining the gaming experience on television.
The Blacknut Gamepad Companion app is engineered to aid in the seamless, hardware free, discovery of video games for new users1. Beyond simplifying access in solo game discovery, this innovation is also being engineered for multiplayer experiences and broader compatibility with laptops, tablets, and other connected devices2. As Blacknut continues to test and refine this new feature, its vision remains clear: deliver the most quality, convenient cloud gaming experience possible on TV screens worldwide.
The growing demand for interactive content is undeniable, and gaming is leading the way. With about half of our users streaming games from SmartTVs, it’s clear that accessibility and ease of use are key. For our partners, this represents a unique opportunity to tap into the rising demand for frictionless high-quality gaming experience, giving users a taste of and encouraging product adoption.
Olivier Avaro, CEO Blacknut
Today’s consumers are no longer just watching—they want to engage. The rise of interactive entertainment underscores a fundamental shift in media consumption, with gaming emerging as the key driver of this trend. With a growth of 50% in 2024 of Blacknut’s audience playing on TV, there is definitive evidence users are seeking seamless, frictionless ways to access gaming experiences. As the appetite for interactive content grows, Blacknut provides partners with a powerful, ready-to-deploy solution that enhances engagement, expands entertainment offerings, and captures audiences eager for more than just passive viewing.
Blacknut’s cloud gaming platform is already integrated across a growing list of TV manufacturers and operating systems, including WebOs by LG, Tizen by Samsung, VIDAA (available on JVC, Philips, et al), as well as Google TV, Android TV, and Amazon FireTVOS.
With the Blacknut Companion app, Blacknut further strengthens its footprint in the TV ecosystem, giving partners new ways to engage their audiences and elevate the entry to home gaming experiences.
At Blacknut, we’re always looking for ways to push the boundaries of cloud gaming accessibility. The teams are actively working to ensure this innovation is available across all major Smart TV platforms before the end of 2025. This marks another step in our mission to make premium gaming experiences as seamless and intuitive as possible for players and industry partners alike.
Thierry Teyssier, CPO Blacknut
The Gamepad Companion is already available to all Smart TV manufacturers looking to offer players a native cloud gaming discovery tool without the immediate need of a physical controller. As part of its continued expansion in the TV space, Blacknut will be present at NAB 2025 to discuss its latest developments and partnerships in cloud gaming.
1) The Blacknut Companion app is available for configure for all Blacknut games but is not attended to replace a console for complex gameplay
2) Feature coming soon.